A PASSION FOR PROPERTY AND AN UNWAVERING COMMITMENT TO EXCELLENCE
We love what we do. Our passion has established us as the world’s leading luxury real estate brokerage.
ONE OF THE WORLD’S LEADING LUXURY REAL ESTATE BRANDS
Not only do we have decades of expertise and a boundless passion for real estate, we also have a network of more than
 
22500
sales associates
  in
990
offices
 serving
72
countries
UNMATCHED DIGITAL MARKETING PROWESS
Did you know that 90% of all real estate buyers begin the journey to their next dream home online? We not only harness the power of the Sotheby’s International Realty network and leading property listing portals, potential buyers can also easily find us on Facebook, Twitter, Instagram and LinkedIn. And by finding us, they also connect with your real estate. The success of our digital content strategy speaks for itself:
Approx.
220000
followers on Instagram
More than
71
million views on YouTube
More than
211000
YouTube subscribers
Approx.
3500
videos on YouTube
CONNECTING WITH MILLIONS OF BUYERS WORLDWIDE
By fully exploiting the potentials of active search engine optimisation, our digital marketing strategies astutely combine both organic and sponsored searches. When your property is marketed through the Sotheby’s International Realty network, it immediately begins a journey to worldwide exposure. Our unmatched online marketing tools connect your home with four million discerning buyers in Germany and a global audience of 1.78 million qualified and interested buyers who are looking for their next dream home in Germany.
worldwide exposure on
140
Sotheby’s International Realty websites
more than
8000000
visitors
more than
140
million website impressions
and
2.5
billion media impressions thanks to a global programme of exclusive media partnerships
A COMMITMENT TO INNOVATION BUILT ON TRADITION
The same tools and techniques that we have developed for selling trophy properties have proven equally effective for selling iconic new luxury developments.
100
billion global sales volume in 2018
1.2
billion in sales referrals within the Sotheby’s International Realty network
2.8
billion in new developments and pre-construction
including
1.4
billion in closed sales
HAND IN HAND WITH EXPERIENCED PARTNERS
We work with an exclusive network of experienced real estate professionals to provide an extensive range of highly personalised services. Our global network allows us to increase interest in your property and engage an audience of discerning buyers and sellers around the world, both online and off-market. Our unrivalled network includes banks, family offices, tax consultants and law firms, all of whom are ready and waiting to give you a valuable competitive edge in marketing your home. Selling a home of distinction through the Sotheby’s International Realty network provides you with the opportunity to benefit from our longstanding relationships with the world’s most exclusive sailing, yachting, riding, polo and golf clubs. As well as providing you with exclusive access to the clients of Sotheby’s Auction House at more than 350 auctions around the world, we also work closely with a network of hand-picked local galleries.
Sotheby’s is one of the world’s most recognized and respected luxury brands, having served sophisticated auction buyers and sellers since 1744. Founded in 1976 to provide independently owned and operated real estate offices with a powerful marketing and referral program for luxury listings, the Sotheby’s International Realty® network, through its association with the Sotheby’s brand, is uniquely positioned to serve the luxury real estate market.